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  • 5 Tips for Starting Your Home Search
    by simplify on October 21, 2019 at 10:00 am

    In today’s market, low inventory dominates the conversation in many areas of the country. It can often be frustrating to be a first-time homebuyer if you aren’t prepared. Here are five tips from realtor.com’s article, “How to Find Your Dream Home—Without Losing Your Mind.” 1. Get Pre-Approved for a Mortgage Before You Start Your Search […]

  • Homes Are Selling Quickly [INFOGRAPHIC]
    by simplify on October 18, 2019 at 10:00 am

    Some Highlights: The National Association of REALTORS® surveyed their members for the release of their Confidence Index. The REALTORS® Confidence Index is a key indicator of housing market strength based on a monthly survey sent to over 50,000 real estate practitioners. Practitioners are asked about their expectations for home sales, prices, and market conditions. Homes across the country are selling quickly, in an average of just 31 days. 49% of homes sold in less than a month. […]

  • 3 Reasons This is NOT the 2008 Real Estate Market
    by simplify on October 17, 2019 at 10:00 am

    Today’s real estate market is nothing like the 2008 market. When an economic slowdown happens, it won’t resemble the last one. No one knows for sure when the next recession will occur. What is known, however, is that the upcoming economic slowdown will not be caused by a housing market crash, as was the case […]

  • 3 Reasons to Use a Real Estate Pro in a Complex Digital World
    by simplify on October 16, 2019 at 10:00 am

    If you’re searching for a home online, you’re not alone; lots of people are doing it. The question is, are you using all of your available resources, and are you using them wisely? Here’s why the Internet is a great place to start the home-buying process, and the truth on why it should never be […]

  • Be on the Lookout for Gen Z: The Next Generation of Homebuyers
    by simplify on October 15, 2019 at 10:00 am

    Gen Zers are the next generation of homeowners, and they’re eager to jump in and buy their first homes. Whether you are part of this generation or any other, it’s never too early to start saving, so you can reach your homeownership goal sooner rather than later. You’ve likely heard a ton about Millennials, but […]

  • Existing-Home Sales Report Indicates Now Is a Great Time to Sell
    by simplify on October 14, 2019 at 10:00 am

    Based on the current state of the market, trends are shifting in favor of sellers. If you are going to sell, now may be the time to take advantage of the number of buyers who are searching for their dream home. The best time to sell anything is when demand for that item is high […]

  • What You Need to Know About the Mortgage Process [INFOGRAPHIC]
    by simplify on October 11, 2019 at 10:00 am

    Some Highlights: Many buyers are purchasing homes with down payments as little as 3%. You may already qualify for a loan, even if you don’t have perfect credit. Your local professionals are here to help you determine how much you can afford, so take advantage of the opportunity to learn more. […]

  • You Need More Than a Guide. You Need a Sherpa.
    by simplify on October 10, 2019 at 10:00 am

    In today’s world, hiring an agent who has a finger on the pulse of the market will make your buying or selling experience an educated one. In a normal housing market, whether you’re buying or selling a home, you need an experienced guide to help you navigate the process. You need someone you can turn […]

  • Are Older Generations Really Not Selling Their Homes?
    by platarealtygroup on May 21, 2019

    Many studies suggest one of the main reasons for the inventory shortage in today’s market of homes for sale is that older generations have chosen to “age in place” over moving. The 2019 Home Buyers & Sellers Generational Trend Report by NAR clarifies this point! NAR’s findings show that Baby Boomers (43%) and the Silent […]

  • Starting the Search for Your Dream Home? Here Are 5 Tips!
    by platarealtygroup on May 20, 2019

    In today’s real estate market, low inventory dominates the conversation in many areas of the country. It can often be frustrating to be a first-time homebuyer if you aren’t prepared. In a realtor.com article entitled, “How to Find Your Dream Home—Without Losing Your Mind,” the author highlights some steps that first-time homebuyers can take to help carry their excitement […]

  • Top Days to List Your Home for Sale [INFOGRAPHIC]
    by platarealtygroup on May 17, 2019

    Some Highlights: ATTOM Data Solutions conducted an analysis of more than 29 million single family home and condo sales over the past eight years to determine the top days to list your home for sale. The top five days to list your home brought in a 10% premium over market value and are all in […]

  • What is Really Happening with Home Prices?
    by platarealtygroup on May 16, 2019

    Home values have softened over the last twelve months. We are no longer seeing 6-7% annual appreciation levels for the national housing market. The current numbers are closer to 4%. Some have suggested that year-over-year appreciation levels could fall to 3% or less this year. However, a stronger-than-expected economy and a good spring housing market […]

  • 4 Tips for Making a Competitive Offer
    by platarealtygroup on May 15, 2019

    So, you’ve been searching for that perfect house to call ‘home,’ and you’ve finally found it! The price is right, and in such a competitive market, you want to make sure you make a good offer so that you can guarantee that your dream of making this house yours comes true! Below are 4 steps […]

  • New Research Shows Housing Is Affordable For First-Time Buyers
    by platarealtygroup on May 14, 2019

    Home prices have been on the rise for the last seven years, leading many housing market analysts to conclude that first-time homebuyers are being shut out of the market due to affordability concerns. The National Association of Realtors (NAR) reports on the percentage of First-Time Home Buyers (FTHB) on a monthly and yearly basis. Their […]

  • A Lack of Inventory Continues to Impact the Housing Market
    by platarealtygroup on May 13, 2019

    The housing crisis is finally in the rear-view mirror as the real estate market moves down the road to a complete recovery. Home values are up and distressed sales (foreclosures and short sales) have fallen to their lowest point in years. The market will continue to strengthen in 2019. However, there is one thing that […]

  • A Tale of Two Markets [INFOGRAPHIC]
    by platarealtygroup on May 10, 2019

    Some Highlights: An emerging trend for some time now has been the difference between available inventory and demand in the premium and luxury markets and that in the starter and trade-up markets and what those differences are doing to prices! Inventory continues to rise in the luxury and premium home markets which is causing prices […]

  • What can a property manager do for you?
    by platarealtygroup on January 17, 2019

    Having a rental property is a great way to diversify your investment portfolio and earn additional, passive income in the process. Managing one, however, can carve out a huge chunk of your time. It’s a hands-on business, after all. If you’re not too keen on handling the responsibility, you can always hire a property manager […]

  • Buying Bay Area commercial real estate in a smart way
    by platarealtygroup on January 10, 2019

    With business booming and more people coming in, the Bay Area market is looking hotter than ever for commercial real estate investors. Are you planning on delving into this venture? Here are several tips and tricks that will help you invest in Bay Area commercial real estate. Find a commercial real estate specialist. New to […]

  • 3 Questions to ask before you invest in a condo
    by platarealtygroup on January 3, 2019

    Condos are generating a lot of interest in the Bay Area and with good reason. It provides a variety of flexible real estate options, especially in a market as sought after as the Bay Area. That said, living in a condo doesn’t fit everyone. Here are a couple of questions you need to ask yourself […]

  • Best Locations To Buy An Investment Property In San Francisco
    by platarealtygroup on November 30, 2018

    Without a doubt, San Francisco is currently one of the country’s most lucrative real estate markets. The catch however, is that home prices are peaking at record highs, which can either be a perfect opportunity or a challenge. If you’re serious about buying a San Francisco investment property, it’s important for you to prepare to […]

  • Easy and Affordable Rental Property Upgrades
    by platarealtygroup on November 26, 2018

    Upgrading your rental unit doesn’t have to be expensive. There are plenty of budget-friendly improvements you can do which can create a great impact. Here are a few easy and affordable upgrades you can consider for your rental property: Paint You don’t need to repaint the entire house. You can pick your spots by focusing […]

  • 5 Helpful Tips On Buying A Home In The Bay Area
    by platarealtygroup on November 16, 2018

    The Bay Area market is one of the most competitive housing markets in the country today, which means searching for a property here can seem like a daunting task. The good news is you can put yourself in the best position to buy in the Bay Area simply by being aware of the basics and […]